Experience the intense color payoff, amazing glide and 12-hour longwear of Marc Jacobs Beautyâs original award-winning highliner gel eye crayon eyeliner- re-envisioned in a bold matte finish. the pure hues are glitter-free, intensified by super-rich pigment. Unlike other eye pencils, this malleable formula glides on smoothly for precise application and gives you 15 seconds of play time before it sets in place for wear that lasts all day, making it ideal for creating versatile eye looks. Line to define your eyes, smudge it before it sets to create an instant smoky eye, layer as an eyeshadow base, or design artistic graphic liner looks. Its waterproof gel formula makes it well-suited for lining the inner rim, too. Its clever sharpener hidden in the base of the liner allows for a point that's as precise as you desire.